Born and bought up in the city of dreams, Mumbai, with a dream to capture the world, to help the creative community and to create a positive impact in the field of photography & Filmmaking.

Luv was always fascinated by fancy cameras & gears ever since he was a kid and the creative artist within him was always curious about learning and exploring the field of photography.

He started off his career in 2005 as a Fashion photographer and also directed short documentary films on Mumbai ‘bomb blast’ and ‘Mumbai 4 A.M to 4 A.M’. That’s when he realized, the desire was not to get in front of the camera but to rule the camera by being behind the lenses.

Since 2005, he has done various shoots and has worked with well-known Advertising, fashion and celebrity photographers, shooting a number of Advertising campaigns, Film & Television Publicity, Product shoots, Magazine covers, Fashion Features, Model Portfolio, Catalogues, and so on.

Later, he and his younger sister, Megha Israni, co-founded Israni Photography and have covered several celebrity weddings of Rahul Vaidya & Disha Parmar, Sargun & Ravi Dubey, and so on.

He strongly believes that creative people should never stop upscaling their knowledge and skills hence he founded Capturing WOW with a vision to help every creative artist across the world to learn, network and grow.

As an artist’s mind never rests, he also runs a content creation agency in Mumbai, India known as The Capturing Factory, where we create Print Campaigns, TVC’s, Digital Films, Corporate films & Music Videos.